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PROJECT OVERVIEW

Obey Your Thirst

From a completely Sprite-wrapped bodega in SoHo, Media2 filmed and live-streamed a rap battle unlike any other. Welcome to The Sprite Corner: this partnership between Sprite and BET invited up-and-coming emcees to compete in a multi-day competition in front of an energetic live audience. Hosted by Angela Yee of Power 105’s The Breakfast Club, with special appearances including Swiss Beatz, Casey Veggies, Blind Fury, and DJ Lyve, “The Sprite Corner” was live-streamed and later edited by media2 for air on BET as half-hour weekly episodes.

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